Create your Australia expansion strategy in 6 weeks
 Access support from vetted service providers
 Get connected to investors, mentors and potential clients
The #1 program for tech. companies to expand into Australia
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AS FEATURED IN
Free to join!
Get notified about our next cohort. 
Everything from startups to unicorns from 12 countries have joined our program. 

Watch the videos below to hear directly from previous program participants. 
 30 companies have come before you
SYDNEY LANDING PAD IS POWERED BY
Powered by the Haymarket HQ
Powered by the City of Sydney
Majella from Firstbird

A HR tech firm from Austria helping corporate recruitment through the power of referrals.
Jacobo from Robotto

A Danish drone startup that helps firefighters detect wildfires and save lives and bushlands.
Young from Wellysis

South Korean Samsung spin-off that produces the world's smallest and smartest ECG heart monitor.
How the program works 
SLP is a mix of content & virtual support. Access our education modules, chat to our mentors and service providers & pitch to potential customers and investors. The program is free and funded by City of Sydney.
Learn about the Australian market
Get access to our virtual market education platform and partner network to create your first market-entry hypothesis and build out your Australian business network.
Book complimentary 1-on-1 sessions with mentors, accountants, lawyers, immigration agents, recruiters, marketers and more.
Get answers to your questions 
Build your network of partners and clients
Connect to our network across Australia, which includes government representatives, investors, people from your industry and consultants.
Get notified when the next cohort starts.
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Who this program is for 
Any company from anywhere can apply to join the program. Established companies, SMEs and scale-ups will gain the most value of this program. This program is not suited to early-stage startups.
High-growth companies expanding into APAC 
Companies relocating their R&D to Australia
SMEs wanting to sell into Australia 
Program alumni
Meet some of our program alumni.
The Sydney Landing Pad program was co-developed by City of Sydney and Haymarket HQ. 

The goal of the program is to support more companies successfully expand into Australia, via Sydney. 

Companies can apply to join the program and if successful, will receive free access to the program with optional paid elements. 
About us 
Frequently asked quesitons
Is this program only for tech companies?
No. SLP is open to companies of all sizes and industries. However, tech companies may find more benefit from the program.

Will you take any equity? Are there any hidden costs?
No. The program is 100% free and is sponsored by City of Sydney. 

When can I apply for the program?
We run the program several times throughout the year. Sign up to get notified of the next cohort.

What are the selection criteria?
We look at a wide variety of factors including your market potential in Australia, team, sales and/or funding track record, potential to attract Australian government grants (if applicable) and your intention to establish in Australia.
Is this program 100% virtual?
Yes and no. The program is predominantly virtual with optional offline components such as coworking space.

Is this a government program?
No. The program is developed by Haymarket HQ and sponsored by City of Sydney.

Will you help fund accommodation and living costs?
No. The program and optional coworking space (if eligible) are free for all participants but all other expenses such as flights and accommodation are to be covered by the participants. 

Who should I contact to know more?
For any questions, email letschat@sydneylandingpad.com 
Want to have a (virtual) chat?
Send us an email if you'd like explore partnership opportunities or if you have any questions. 
Sydney Landing Pad is a co-branded initiative of Haymarket HQ and City of Sydney.
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