A free program to launch your business in Sydney 

Sydney's official landing pad program to help you break into the Australian market.
Accelerate your understanding of Australia, rapidly expand your network and hit the ground running. 
100% free. Funded by City of Sydney.

The 2020 SLP will take place March 16-20, 2020.

Applications are now closed.

Brought to you by

Everything you need to hit the ground running

Get access to up to 90 days of free coworking space, induction workshops, vetted service providers, visa support and investors in Sydney.

5-day immersion week

Intensive workshops to immerse yourself in our community to accelerate your understanding of Australia.

Business networking

Join workshops and immerse yourself in our community to accelerate your understanding of Australia.

Free coworking space

Get up to 90 days of free space in an open coworking space in Sydney’s central business district.

Asia Business Summit

Get the chance to present your business in this year's Asia Business Summit in Sydney. 

Get the Australia Bible!
A free guide on expanding to Australia

Get the Australia Bible, a must-read guide for companies wanting to expand into Australia. It includes up-to-date information on government support and grants, business programs, trade databases, investors, accelerators and more!

Download the Australia Bible for FREE below.

Define your Australian 
market-entry strategy in 5 days

The Sydney Landing Pad Canvas details how you plan to expand into Australia and offers a hypothesis to test and develop over time. 

Each workshop is designed to help you define your strategy further and connect with vetted service providers and relevant organisations.

Immersion Week Program
(Full schedule TBC)

Ambit’s platform enables clients to design, build, integrate and analyse “digital employees”, or chatbots. It enables businesses to complete their projects faster and more efficiently—a 12-month project can be shortened to a span of four to eight weeks. Having recently raised NZ$1.75 million and now based in Sydney’s Haymarket HQ, it now looks to grow globally.

"The SLP was very helpful and insightful. It was a good grounding for us in Sydney and the introductions and events allowed us to meet many important people, including the Lord Mayor of Sydney." - Josh Comrie, CEO & Co-Founder


RedDoorz is one of Southeast Asia’s leading budget hotel online booking platforms. The company operates in more than 50 cities across Indonesia, Singapore, Philippines and Vietnam and targets Southeast Asia’s $52 billion travel market, with over 1,000 properties and servicing over 700,000 stayed-rooms nights thus far in the region.


Short for 'Singapore Move,' Smove was established in 2013 to improve the way we move.  Its mission is to bring shared mobility to cities suffering from congestion and unreliable public transport systems. Today, it is Singapore's largest car-sharing service, with a growing Australian team headquartered at Haymarket HQ. It is currently expanding its Australian presence.


Join the next Sydney Landing Pad cohort! 

Applications for Sydney Landing Pad 2020 is now open. The program will take place March 16-20, 2020.

Applications are now closed.

Applications are now closed.

Meet some of our alumni




New Zealand








Who is this program suited for?

International companies

Companies that wish to relocate their core functions to Sydney, or wish to use Australia as a test market or product development center.

Why Australia

Despite a population of only 24 million, Australia is the 13th largest economy in the world and the wealthiest nation per capita.

Its sizeable market, proximity to Asia and multicultural talent pool makes it an ideal market for international companies looking to expand or test new waters.

The Sydney Landing Pad provides international companies and entrepreneurs with all the resources and connections to understand and unlock all the opportunities Australia has to offer.

Advisory Board

Terry Hilsberg
Innohub Capital
General Partner

Nashid Chowdhury
City of Sydney

International Engagement Manager

Matthew Proft
Jobs for NSW
Client Engagement Manager

Duco van Breemen
Haymarket HQ
General Manager

Country Ambassadors

We have appointed a number of Country Ambassadors to develop bilateral relationships and explain the benefits of the Sydney Landing Pad within startup communities across the world.

Get notified about the next cohort! 

Applications for Sydney Landing Pad 2020 is now open. The program will take place March 16-20, 2020.

Applications close January 25, 2020

Apply for the Sydney Landing Pad 2020

Do I have to be there for the whole 90 days?

No, but we ask you to attend the induction week. You are free to spend the 90-day coworking credits however you please within a period of one year.

Is this a government program?

No. The program is developed by Haymarket HQ and sponsored by City of Sydney.

Who should I contact to know more?

For any questions, email letschat@sydneylandingpad.com 

Will you help fund accommodation and living costs?

No. The program and optional coworking space are free for all participants but all other expenses such as flights and accommodation are to be covered by the participants. 

Sydney Landing Pad is a co-branded initiative of Haymarket HQ and City of Sydney. All rights reserved by Haymarket HQ ©  2019.